Think about all of the situations in which your guests may find themselves looking for a place to stay: in an airport, from the backseat of the family car, on the train—what all these locations have in common is that your future guests will be searching from a phone or mobile device.
The first three organic (unpaid) search results listed still get 80% or more of Google search engine traffic. That means Search Engine Optimization (SEO) is still important for the bed and breakfast business. It is as least as important as maintaining paid traffic sources such as online travel
In partnership with the newly formed PA Association of Bed and Breakfast Inns, Innkeeper’s Advantage developed and launched www.painns.com on January 1, 2013. Now potential guests can find PA Inns by region, by name or activity.