For Bed and breakfast owners across the globe, direct bookings are still the preferred way to fill rooms. OTA services can be exceptionally valuable and are often necessary for maximum exposure.
As you may be aware, GDPR regulation took effect in full on May 25, 2018. This law protects the privacy of European (EU Member) guests.
Think about all of the situations in which your guests may find themselves looking for a place to stay: in an airport, from the backseat of the family car, on the train—what all these locations have in common is that your future guests will be searching from a phone or mobile device.